“We post consistently on social media, but it still feels like a ghost town (no engagement).”

Before us, most clients assumed Posting = Marketing. However, random or promotional content often misses patient engagement. This is what we do:

• Zero in on content that resonates with your patients, like helpful videos, tips for chronic conditions, and the latest updates.
• Create top-notch, platform-optimized content with visuals that pop and grab attention.
• Time your posts perfectly to reach patients when they’re most likely to see them.
• Keep an eye on how each individual post is performing and tweak our approach for better results.

“I oversee my practice’s social media content. How would your services complement my role?”

The Best Duo = Your Knowledge + Our Social Media Expertise (content trends, platform algorithms, data insights, and creativity)
We turn your ideas into engaging social posts and offer performance insights to keep you consistently effective, not just a one-hit-wonder. This approach enhances your digital presence and strengthens your connection with patients.

“We heard suggestions, we are present on most platforms,but it isn't bringing the expected social media traffic."

Many think being on every platform is enough, but a focused approach is better. By understanding your target patients—their needs, preferences, and behaviors—you can choose the platforms where they’re most active. For one of our clients, a sports medicine practice, we targeted Instagram because their potential patients—athletes and fitness enthusiasts—are highly visual and active there. Using Instagram to showcase sports injuries, recovery stories, and exercises connected them effectively with their audience.
One takeaway: “Spray and pray” doesn’t always work to bring the required traffic.